16 Iconic Food Brands From The 1920's You Won't Believe Are 100 Years Old
Daniel Bonfiglio
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Yesterday
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Good food is fresh, but good recipes are as old as time.
100 years feels like ages ago but believe it or not, plenty of the modern snacks you eat today are approaching their century mark.
Here are 16 iconic active food brands from the 1920s that are either 100 years old, or almost there.
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1. Baby Ruth
Inspired by the iconic Yankees slugger, the Curtiss Candy Company changed the name of their Kandy Kake bar to Baby Ruth. It became an instant best seller, and remains an iconic candy bar. -
2. Cheez-It
Aiming to make a snack version of cheese on toast, Dayton, Ohio’s Green & Green Company came up with the Cheez-It. They were originally sold as "baked rarebit," in 1921. -
3. Welch’s Grape Jelly
If you’re like me, then Welch’s Grape Jelly went on every peanut butter and jelly sandwiche you had as a kid. The jelly was actually an evolution of a grape jam popular among World War I soldiers in the late 1910s. The jelly was born in 1923. -
4. Oh Henry!
Produced by the Williamson Candy Company of Chicago, Oh Henry! was a popular candy bar in its day. And while it is no longer officially sold in the US as of 2019, versions are sold in Canada, and the recipe is similar to Hershey’s Rally bar. -
5. Reese’s Peanut Butter Cups
In 1928, dairy farmer Harry Reese started his own company so he could properly sell his popular peanut butter cups. The Hershey Chocolate Corporation acquired it all in 1963, and today it is one of the most popular candies in the world and my personal favorite. -
6. Wonder Bread
Inspired by the International Balloon Race, Wonder Bread was a staple of the Indianapolis-based Taggart Baking Company. Its colorful wrapping is still recognizable in any grocery store. -
7. Kool-Aid
Created by the chemist Edwin Perkins in 1927, Kool-Aid got its ingredients from a “Fruit Smack” concentrate. As I’m sure you’re aware, people are happily drinking the Kool-Aid to this day. -
8. Rice Krispies
Created by the one and only Keith Kellogg, Rice Krispies were one of Kellogg's foundational cereals from the get-go. The iconic “Krispie Treats” came around in the late ‘30s. -
9. Betty Crocker
Looking for a brand ambassador, the Washburn-Crosby Company came up with the fictional character Betty Crocker in 1921. Her baking products and red logo are still a grocery store staple. -
10. Yoo-hoo
In 1928, grocery store owner Natale Olivieri decided to start adding chocolate to fruit juices he sold. It is now owned by Keurig Dr Pepper. -
11. Popsicle
In the early 1920s, a lemonade salesman named Frank Epperson debuted a product he called the Epsicle, or “frozen lollipop.” Claiming he created it accidentally as an 11-year-old, the popsicle gained traction until he sold it to the Joe Lowe Company in the late ‘20s. -
12. Wheaties
“Eat your Wheaties!” We’ve all heard it, and the brand behind the phrase got its start in 1921 when wheat bran mixture accidentally spilled onto a hot stove. The Washburn Crosby Company ran with its new creation. -
13. Charleston Chew
Charleston Chew was named after the Charleston dance in 1922 by the Fox-Cross Candy Company. It’s now part of Tootsie Roll Industries. -
14. Twizzlers
Created by the confectionery company Young and Smylie in 1929, Twizzlers were originally exclusively licorice flavored. -
15. Milk Duds
F. Hoffman & Co. of Chicago originally set out to make perfectly round chocolate and caramel candies. But when that proved a more challenging task than anticipated, the company decided to roll with the punches, and produce their “dud” candies anyway. -
16. Heath Bar
Candy shop owners Bayard and Everett Heath first created the Heath bar without chocolate, intending it as a healthy snack. Even with chocolate, it was advertised as a health food, and received a large order from the US Army. Hershey bought the company in 1996.
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Replay - 16 Iconic Food Brands From The 1920's You Won't Believe Are 100 Years Old
Baby Ruth
Inspired by the iconic Yankees slugger, the Curtiss Candy Company changed the name of their Kandy Kake bar to Baby Ruth. It became an instant best seller, and remains an iconic candy bar.
Inspired by the iconic Yankees slugger, the Curtiss Candy Company changed the name of their Kandy Kake bar to Baby Ruth. It became an instant best seller, and remains an iconic candy bar.
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