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17 Original ‘Star Wars’ 1970s Toys and What They’re Worth Today

No IP has ever effectively merchandized quite like Star Wars.

By Daniel Bonfiglio

Published 7 months ago in Wow

Nobody has ever effectively merchandized quite like Star Wars, but not even the most optimistic Kenner executive could have predicted how their hunks of plastic would appreciate in value.


Star Wars toy collection is a whole economy of its own, and if you own the right figure, you might be sitting on a fortune. 


Here are 17 original Star Wars toys, and what they're worth today.

  • 1

    Kenner The Power of the Force Yak Face

    Originally released in 1985, this ultra-rare action figure wound up selling for $90,100 in 2012. It was originally $2.99.

    Kenner The Power of the Force Yak Face

  • 2

    Kenner Sonic Controlled Luke's Land Speeder

    In 1978 it sold for $11.44, but now you can get it for the low price of around $5,000. At least it’s remote controlled up to 16 feet away.

    Kenner Sonic Controlled Luke's Land Speeder

  • 3

    Lego's Ultimate Collector's Millennium Falcon

    You can’t say Star Wars toys without Lego, and the Ultimate Collector's Millennium Falcon is the real deal. In 2007 this set was already $500. Now, it’s about four times more.

    Lego's Ultimate Collector's Millennium Falcon

  • 4

    Kenner Bib Fortuna

    Originally $2.99 in 1983, only two of these have been professionally graded. Others have sold for over $36,000.

    Kenner Bib Fortuna

  • 5

    Kenner’s rocket-firing Boba Fett prototype

    This unpainted prototype of the action figure went for $236,000 in 2022.

    Kenner’s rocket-firing Boba Fett prototype

  • 6

    1979 Kenner Star Wars Rocket-Firing Boba Fett (Mailer) J-Slot (V2)/2 Missiles Action Figure

    The holy grail of Star Wars toys, a figure sold this year for $1.32 million. In 1979 it was $1.99.

    1979 Kenner Star Wars Rocket-Firing Boba Fett (Mailer) J-Slot (V2)/2 Missiles Action Figure

  • 7

    Kenner double-telescoping variant of Jedi Master Obi-Wan Kenobi

    Originally just $1.99, one sold in 2018 for over $76,000. The double-telescoping variants of different figures are all the rarest, and most sought after.

    Kenner double-telescoping variant of Jedi Master Obi-Wan Kenobi

  • 8

    Kenner Return Of the Jedi AT-AT

    These “Return of the Jedi” versions are rare, and sell for around $3,000. In 1980 it cost $49.99.

    Kenner Return Of the Jedi AT-AT

  • 9

    Kenner Purple Lightsaber Darth Vader

    Due to a glitch, a few early Darth Vader figures were produced with a purple lightsaber. Thanks to that rarity, they’ll cost you almost $7,000.

    Kenner Purple Lightsaber Darth Vader

  • 10

    Palitoy Medical Droid

    This 1980 hunk of plastic has gone for almost $15,000.

    Palitoy Medical Droid

  • 11

    Kenner Slave I

    Baba Fett’s ship was $17.99 in 1980. Now it’s more than $5,000.

    Kenner Slave I

  • 12

    Kenner R2-D2

    Unlike other toys in this list, Kenner’s R2-D2 is still worth a decent amount outside of its original box, (if it’s in good condition). In 1979 it was $1.99, in the box today it will cost you around $5,000.

    Kenner R2-D2

  • 13

    Kenner Vinyl Cape Jawa

    There weren’t many vinyl cape versions made of this tiny toy, and they’ll cost you about $5,000 now. In 1978, they were $1.99.

    Kenner Vinyl Cape Jawa

  • 14

    Kenner double telescoping Darth Vader

    Originally $1.99, these rare double telescoping versions go for around $25,000.

    Kenner double telescoping Darth Vader

  • 15

    Kenner Death Squad Commander

    Kenner quickly changed this toy’s name to "Star Destroyer Commander," believing that the original was too dark for children. Therefore, the rare original is almost $7,000. In 1977 it was $1.99.

    Kenner Death Squad Commander

  • 16

    Kenner Anakin Skywalker Force Ghost

    This version of the Anikin force ghost no longer exists in the movies, but his few seconds of screen time still warranted a figure. In 1985 it was $2.99, now it’s $8,000 or more.

    Kenner Anakin Skywalker Force Ghost

  • 17

    Original VHS Tape

    A factory sealed version of the first VHS tape sold for $114,000.00.

    Original VHS Tape

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